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Biography

Ali Sapsford is Head of at ÃÛÌÒ´«Ã½. She has been with the firm for over a decade, and represents the tax faculty on our National Leadership Team.

Ali joined ÃÛÌÒ´«Ã½ in 2009 as a corporate tax partner at our office, before becoming its Office Managing Partner in 2012.

Asked what motivates her in her working life, Ali says:

"When working with clients, itÃÛÌÒ´«Ã½™s the proper advice thatÃÛÌÒ´«Ã½™s important. Too often as practitioners we focus on the tax, whereas what clients really want to get from us is actual guidance. When working with my teams, I aim to enthuse them so they can love their job as much as I do mine. You spend a lot of time at work - you owe it to yourself to make it something you love."

Away from the office, Ali enjoys pretending to be competitive on the hockey pitch and has a love of all things German ÃÛÌÒ´«Ã½“ a passion that goes back to her days as a linguistics undergraduate.

AliÃÛÌÒ´«Ã½™s ÃÛÌÒ´«Ã½ timeline:

• 2021: became national Head of Tax
• 2020: became Regional Managing Partner for the South and joined the National Leadership and Operations & Markets teams
• 2012: became Office Managing Partner for Reading
• 2009: joined as Corporate Tax Partner